Drive

All-New Fiesta and Me


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Floofy Kittens // Buzzfeed Told Me

Just for fun… I thought I’d see if there was a Buzzfeed quiz involving cars, and lo and behold, I answered the questions and got…

Fiesta Buzzfeed

Which do you get?

What I’d really like is a quiz that could help me choose between the options and editions available in the All-New Fiesta


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta


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Robot Buttocks // Sunscreen

You may have guessed, but the titles I choose for these blog posts aren’t always *quite* what the press pack says…

Anyway, we were handed a handy list of 5 things we absolutely did not know about the All-New Ford Fiesta (to be fair, I only knew one of them) before we came out.

Apparently the leather seats have been tested to ensure they are resistant to damage or staining from sunscreen, or more relevantly in my case from a new pair of jeans. I mean, skin can fade and you won’t be a smurf forever, but when that stuff transfers to something you can’t wash… ugh.

1280px-Nao_humanoid_robot

And robot buttocks are employed to sit 25,000 times in the seats, to test their durability. I feel like after a few years with any car my seat has been sat in way more than that though, given the amount of times I get in and out of my car to

a) go back in the house and check I didn’t leave my straighteners on

b) go back in the house and check I closed all the windows (I’m quite forgetful)

c) get in the back of the car to pick up whatever toy my littlest (3) has dropped and is now screeching about

d) repeating c) again, and again, and again…

e) move the cat from the driveway to avoid hefty vets bills when I return home…

I could go on.

Anyway, I’m at the end of day 1 of the launch event, and I actually drove! For the first time in a left-hand drive car, in a foreign country – it was amazing and slightly terrifying in equal measure.

Comfortwise, here is my initial verdict. 

We paired up to take the cars out, and Pete and I drove a 3dr Fiesta Titanium, and the handling and suspension was great – I enjoyed the ride as passenger and even as a nervous driver. The seats were comfortable and felt ‘held in’.
A friend asked if a 6ft2 person could fit in and a journalist was only too pleased to answer that he could! 

At 5ft 0 I have the opposite problem. I found that the (cloth) seats adjusted beautifully, both in height and in forward movement, so I felt comfortable behind the wheel. However (as per most 3dr cars) when you move the seat quite a way forward you end up dislocating your shoulder to reach back for the seat belt – so that’s my niggle.

I certainly had no problem leaping in and out for photo opportunities and the boot, while small in comparison to my SMax (of course) held everything we needed for the trip. A thumbs up for the robots then!


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta


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Ground Control // A Fibreglass Cow

It’s has been a looooong time since I’ve flown anywhere on my own.

I recommend it.

After our welcome from hosts Chris Muers, Product Marketing Manager, Chris Rushton, Fiesta Marketing Manager and Oliver Rowe, Public Affairs Manager, and a getting-to-know-you bacon roll for the Fellowship in the lounge, we boarded our private charter plane and were off…

As I listened to the shop-talk from the journalists around me (including the story of the fibreglass cow which I wish I’d heard more than the end of…), I settled back.

This is the first time, to my knowledge, that the Company has sent ‘tame’ employees on a product launch and having represented the Marketing & Sales team in my HR role for a number of years I can see why the opportunity was something people often wistfully mentioned.

Lunch was served, chicken with quails egg and peppers, gorgeous goats cheese and French bread, a light brownie.


None of it shared, bargained or swapped, no need to cast around to check that everyone has something they want and won’t cry because it’s on their plate.

No need to upend everything for an urgent toilet visit with a child who swore blind they didn’t need a wee five minutes ago.

A seat for my bag.

Above the clouds.

Bliss.

Before I came out, I watched a couple of YouTube videos describing what going on a trip like this is like. I’m struck by one of the journalists very honestly saying that while the trips can (sometimes!) be pretty luxurious, it’s not about the company trying to curry favour or ‘buy’ a good review, more putting the journalists in a healthy state of mind and body to do a review justice. I think that sounds fair, don’t you?

While on the plane, plenty of journalists beavered away at their press packs and laptops on the plane, working through the specifications, preparing a structure.

I wonder how many pre-prepared paragraphs will be blown away when we get to the cars..?

I sincerely hope we do a good enough job while we are here to ensure the Company offers this again (and I already hope I can be part of the team again one day too!).

Now our descent… the adventure begins in earnest…


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta


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Buckle Up // In-flight Movies

Sit back, hog the armrest, and settle into some in-flight entertainment…

or maybe:

I’m going to be up in the skies very soon…


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta


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The Fellowship of the Ring Road // Others

I’m not the only Ford employee out here at the moment so I thought I’d take a minute to introduce the others and their twitter accounts… check out what they think and find out how our opinions differ!

Pete

Hazel

Nathan

James

Adam


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta


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The summer of ’76 // Skateboards

My doctor says he thinks I’m having a mid-life crisis.

I was so surprised I nearly fell off my skateboard.

I don’t remember the summer of ’76. I mean I was there but I was six months old so I’m not expected to remember it, surely.

1976 is when the first Ford Fiesta rolled off the production line (in Spain, co-incidentally). Despite not being a Fiesta owner previously maybe I share more with this car than just a long hot first summer…

1979: The millionth Fiesta was built for worldwide sales. Meanwhile I was receiving my first school report from nursery (ahh!) which described me as ‘cheerful… eagerly participates in activities’ – good job given this adventure, hey!

1989: By this point the Fiesta is on Mark III and I’m at secondary school.

1996: Mark IV co-incides with my first experience at Ford; as a summer vacation student in the HR team at Warley (where I still work!). I’ve written about it before, but basically it was 12 weeks of friends, pubs, and of course Real Work that meant something. Intoxicating…

2006: ‘Not much’ (disclaimer, opinion!) happened in the Fiesta world, other than first forays into voice activation and Bluetooth, but I was back at Ford, this time in the Credit business, again in HR. I’ve been with the Company ever since so you could say this was an important year for me!

So to 2017: two more Marks for the Fiesta, bringing three children home for me… personally I’m looking back at 20 years at work, forward to another twenty years, and thinking about how to make the biggest impact in that time.

I’m definitely mid-life, maybe like this car I’m ready for another bigger and better phase to begin…

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{If you enjoyed reminiscing with me and the Fiesta, you can find out more about the first 40 years of Fiesta production here)


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta


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España por favor // I love it when a plan comes together…

So here’s the itinerary for the All-New Fiesta launch event, which we’ve been issued ahead of time:

 

Tuesday, 27 June

Depart Stansted, arrive Valladolid

All-new Ford Fiesta driving experience

Pre-dinner drinks, then dinner

Overnight at the frankly stunning-looking Castilla Termal Monasterio de Valbuena Hotel

 

Wednesday, 28 June

After breakfast, a second bite at a All-New Ford Fiesta driving experience

Lunch at Rioluz, Valladolid

Depart Valladolid Airport, arrive Stansted

 

Excited is NOT the word.

It’s been a little while since I’ve been to Spain; being of Mediterranean (Maltese) blood I am a little ‘Moana’ in that the line where the sky meets the sea calls my soul, and so I’ve travelled most of the coastal southern half of the country, from beautiful Cadiz, through half-hidden Sevillano rosemary-scented alleyways, down the crisp Atlantic Costa de la Luz, snaking through the Pueblos Blancos, contemplating the gorge at Ronda, to Algeciras and the apes in Gib…

Then east through Malaga and the Costas (of course!), the bougainvillea-bowed white walls of Marbella old town, the reverential stillness of the Alhambra, La Mezquita…

Around to the Valencia region picking fresh sweet oranges from the trees in my parents’ orchard and then on, as everybody seems to, up to Catalunya, scaling Montserrat, Girona and then Barcelona for some gaudiness and Gaudi.

And of course I’ve dipped into Madrid’s xocolaterias and a few of the more central cities… but not yet the north of the country, though I have a hankering to visit Marqués de Riscal, and not just for the wine…

Deplaning to Spanish soil and taking that first breath of sun and dust, I’m transported each time back to my days of studying Spanish in Malaga. Mornings filled with study and laughter while sunlight spilled into cool school halls, learning the most beautiful language from scratch (trying not to mix up my French and Italian) and feeling my confidence in myself grow; freshly baked loaves of bread and hunks of cheese taken in the coolest shady corners before heading to bake on the beach for the rest of the day… bliss!

So Spain is my favourite place in all the world, and to be one of the first to drive the All-New Fiesta… quite frankly this looks like two days full of WIN.

Capitanía_Valladolid


I’m taking part in a really special @forduk event this week, sharing all the excitement with you on Social Media. Be Social with me using the icons below #newfiesta #FordFiesta